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Formal research is done through Informal research is done through
Let’s say we are throwing a party; we would have to make invitations cards.
An invitation card would be an informal research method. We would tell the guest the RSVP via e-mail or phone. Which will indicate who will be attending the party and how many guest will be there. More like gathering data.
Informal Research is routine tasks – such as e-mails, memos, letters and oral presentations. [Mary Ellen Guffey]
Examples of Informal Research Methods are:
- Searching company files
- Talking with the boss
- Interviewing
All these are routine tasks we do on a regular day and we don’t even know that its a type of research.
Let’s say we are throwing party; did you know your research is a type of formal research methods?
We could go on Google.com to find out how much everything might cost you. Or ask everyone what the menu should be. Maybe even just talk someone who has thrown a party.
All these things are task that require more data then we have at our fingertips. [Mary Ellen Guffey]
Formal Research is often necessary for long reports and complex business problems. [Mary Ellen Guffey]
It’s the process by which we learn new information to better understand ourselves, each other, and the world with which we interact. [Kinder, 2016]
Examples of Formal Research Methods are:
- Survey
- Interview
- Electronic Searching
All these are routine tasks we do on a regular day and we don’t even know that its a type of research.