Nissan 2023 SUV

A new pricing announcement for the 2023 Nissan Ariya on Tuesday now includes the sticker ask for the cheapest trim of Nissan’s electric SUV, as well as updated (read: increased) prices for the four models announced back in November of last year.

In base, front-wheel-drive, 63-kWh standard range Engage form, the 2023 Nissan Ariya will start at $44,485 including destination and before any tax credits. The most expensive Platinum+ all-wheel-drive model, meanwhile, will command $61,485.

That base price puts the Ariya right in line with other electric crossovers of this type. For reference, the rear-wheel-drive Kia EV6 is a couple of grand cheaper at $42,155, while its Hyundai Ioniq 5 platform-mate begins at $42,745. Toyota's bZ4X, meanwhile, costs at least $43,335 whereas Ford's base Mustang Mach-E carries a sticker of $48,195.

For what it's worth, the least expensive Tesla Model Y at the moment costs $58,190, meaning it competes with higher trims of the Nissan Ariya.

Nissan

For comparison within Nissan's own lineup, the base, 40-kWh Leaf S EV starts at $29,135 while the more comparable 60-kWh SV Plus version costs $37,135.

Here's the full Ariya price list. All prices include Nissan's $1,295 destination charge.

  • Engage FWD: $44,485 (standard range 63-kWh battery)
  • Venture+ FWD: $48,485 (long-range 87-kWh battery)
  • Evolve+ FWD: $51,485 (long-range 87-kWh battery)
  • Empower+ FWD: $54,985 (long-range 87-kWh battery)
  • Premiere FWD: $55,985 (long-range 87-kWh battery)
  • Engage AWD: $48,485 (standard range 63-kWh battery)
  • Engage+ AWD: $52,485 (long-range 87-kWh battery)
  • Evolve+ AWD: $55,485 (long-range 87-kWh battery)
  • Platinum+ AWD: $61,485 (long-range 87-kWh battery)

Per Nissan, that single-motor, long-range Venture+ trim will be good for 300 miles of range. Naturally, expect that base Engage model with its smaller battery to be able to travel a bit less.

Along with Tuesday's pricing announcement, Nissan made sure to note that customers who already reserved a car previously for the slighter lower initial prices will still be paying those original figures. Early reservation holders were able to snag a Venture+ FWD Ariya for $47,125, precisely $1,360 less than you'd pay for one when the cars officially become available in late fall. AWD models are coming in spring 2023.

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The 2023 Nissan Ariya will start at $44,485 when it goes on sale in the late fall, the automaker announced. That’s about $3,000 cheaper than the starting price announced by Nissan almost a year ago.

The base model Ariya, which will have front-wheel drive and a 63 kWh battery pack, will start at $43,190. With a $1,295 destination charge, that price increases to $44,485.

The Ariya, which was first announced in summer 2020, was expected to go on sale in Japan in the middle of 2021, followed by the US and Canada later in the year. But that’s been delayed, with North American customers not expected to receive deliveries until later this year.

The Ariya is expected to go on sale in late fall 2022

Only front-wheel driver versions of the Ariya will be available to start out, with other versions to follow. The Ariya with FWD includes a standard range battery pack with 63 kWh capacity and a longer range pack with 87 kWh with up to 304 miles of range and an output of 214-389 horsepower.

The Nissan Ariya will come in a variety of trim levels and prices.

Image: Nissan

Online reservations are currently closed, but customers can place orders through their local dealership or wait until the vehicle arrives in showrooms later this year, a Nissan spokesperson said.

The Ariya is not manufactured in North America and, therefore, will not be eligible for the $7,500 EV tax credit in the US. That could change depending on Nissan’s manufacturing plans in the future.

Like the majority of the auto industry, Nissan has promised to make and sell more electric vehicles

Like the majority of the auto industry, Nissan has promised to make and sell more electric vehicles. The company is targeting that more than 40 percent of its US vehicle sales by 2030 will be fully electric, with even more to be electrified (meaning hybrids and plug-in hybrids). 

Nissan has long been a leader in electric vehicle sales, despite really only having one EV — the functional-if-uninspiring Nissan Leaf hatchback — on the market. The company unveiled the Ariya against the backdrop of corporate turmoil, executive turnover, plummeting sales, and pandemic-related cost-cutting at Nissan.

The Leaf may be on the chopping block, with Nissan likely not to introduce a next-gen model and mulling whether to discontinue the nameplate altogether.

Is Nissan coming out with a new SUV?

The 2023 Nissan Ariya will start at $44,485 when it goes on sale in the late fall, the automaker announced. That's about $3,000 cheaper than the starting price announced by Nissan almost a year ago. The base model Ariya, which will have front-wheel drive and a 63 kWh battery pack, will start at $43,190.

How much will the 2023 Nissan Ariya cost?

The 2023 Nissan Ariya starts at $43,190. Models with the larger battery pack and greater range start at $47,190. There are nine trim levels in total, with the range-topping Ariya Platinum+ e-4orce kicking off at $60,190.

Will the Nissan Murano be redesigned for 2023?

What's New? Changes for the 2023 Murano are limited to new Nissan logos inside and out along with two new exterior paint choices, Super Black and Deep Ocean Blue Pearl, which join Boulder Gray Pearl, Brilliant Silver Metallic, Gun Metallic, Pearl White TriCoat and Scarlet Ember Tintcoat.

What is the luxury SUV for Nissan?

2023 Nissan Murano. AWD 5-Seater Luxury SUV. Nissan USA.